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Nitrosell Christmas Themes For 2012

Christmas is fast-approaching and it’s time to start thinking about your shop windows and how they should look during the Festive season. It makes sense then, to also think about your biggest ‘shop window’ – your website. At Syncro we have developed several different Selections and Packages for you to choose from, all at different [...]

Want People to Return Your Emails?

Email marketing has shot up in popularity and many businesses are jumping on this form of reaching their customers – but is it working? How many people respond to the email or click through to the website after reading it? Furthermore, how many people even read them? How can you improve the click through rate [...]

“App Economy” Has Created Nearly a Million Jobs

The “app economy” has created nearly a million jobs since 2007, according to a survey. Just a few years after the iPhone was introduced, the demand for apps has shot up dramatically. It has introduced a whole new sector of work and offers new jobs which didn’t even exist several years ago – this is [...]

Presidential Campaigns Criticised for Poor Mobile Websites

As the new Presidential campaigns are gaining pace, experts in technology are also scrutinizing the way websites and mobile websites are being used. The standard of the design for their mobile versions of the campaigns have come under fire for the following areas: Poor layout Poor navigation Poor loading speeds No link to the full [...]

7 Ways to Reduce Bounce Rate

It’s something that e-commerce website owners dread – a really high bounce rate. It may have taken a lot of time and investment to develop your e-commerce website, add products, promote it and use SEO to drive traffic to it – then, you realise that your bounce rate is incredibly high. Hardly anyone is looking [...]

Pinterest Plays an Important Role

Any retailer with a website should take advantage of every resource available to them, to shout out to the world that their shop exists and why people should buy from them. Something that is growing vastly and may help retailers who also own a store (or several!) is something called ‘Pinterest’.   Pinterest is still [...]

Staples Unveils Innovating E-Commerce Plan

With the intention of becoming the leading multi channel business, Staples is taking E-Commerce and all its potential very seriously. It is taking steps to improve the online experience for its customers, its online visibility and mobile apps. It claims to be coming out with new innovating ways to purchase online.   Staples have an [...]

Social Media Gets More Interactive

With Google+, social media is becoming more engaging and more interactive. While Google+ still has a long way to go to catch up with the impressive active users of Facebook, it does offer great features which take social media one step further.   Google+ offers a “Hangout” feature, where users can invite other users to [...]

Protest Against SOPA – Wikipedia Goes Dark

  If you haven’t heard of SOPA then read on. It is an important issue and if the suggested new laws do pass, then it will affect the majority of websites. SOPA, the ‘Stop Online Piracy Act’ was originally brought into place because of frequent copyright infringement on the internet. However, many people believe that [...]

E-Commerce Website Design for 2012

Websites have been evolving each year and you can see clear changes between the first websites designed in the 90′s to today’s new designs. So what can we expect from 2012? First of all, take a look at this infographic which shows the evolution of web design over the years:     For 2012 think [...]

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